BE SMART

Before all else, strategy. We can find yours.

 

Precision Marketing is understanding that the customer journey begins long before a prospect engages with your company. Our strategies are constructed from the buyer’s perspective, aligning the smartest and most engaging tactics which will lead them to your brand by their own motivations and actions.

 

From media benchmarking to online surveys, from focus groups to competitive analysis, we have all the data tools to gather valuable market insights. We listen to you. We listen to the data. And we go into the field and listen to your customers. We optimize media and media mix. We analyze buyer web searches. We learn the questions they are asking, and we create strategies that allow your brand to respond in the most useful and memorable ways.

Strategy

  • Market Insights
  • Segmentation
  • Personas
  • Engagement Strategy
  • Marketing Mix
  • Global Brand Deployment

 

Program Design

  • Research & Analysis
  • Media Planning & Strategy
  • Media Placement & Management

Search Marketing

  • Pre-Engagement Strategy
  • SEO & Keyword Development
  • Click Campaigns
  • Contextual Ads
  • Lead Gen
  • Data & Metrics

 

Data & Metrics

  • Database & List Development
  • Analytics
  • Response-Tracking
  • Optimization
  • Reporting & ROI

INSIGHTS

In-depth Strategy

IDEAS

Compelling Creative

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INTEGRATION

Multi-Channel Marketing

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IMPLEMENTATION

From Concept to Market

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